A Call From The Wild / movie
Results:
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$10K total budget
1,3M unique users
3,5M impressions
85K engagements
50K ThruPlays
40K link clicks
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Campaign costs outperformed Norwegian digital market benchmarks by up to 90%:
Reach CPM: $1.92
Impressions CPM: $1.64
Engagement CPA: $0.0058
CPC: $0.14
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Drove 40K+ ticket-intent visits to FilmWeb, generating strong nationwide visibility and supporting the successful Norwegian theatrical release of A Call from the Wild while reinforcing its global environmental relevance.
1.
Curated high-impact film moments featuring dramatic landscapes, intimate wildlife encounters, and a provocative wind-turbine critique, driving strong engagement among environmentally conscious audiences.
2.
Enabled effective short-form production and deployment by delivering detailed timecodes, emotional context, and platform-specific guidance, then activating the content across Meta and TikTok within a targeted digital ad strategy.
3.
Executed and optimized a full-funnel campaign (Awareness → Engagement → Traffic) and delivered a post-campaign performance analysis, identifying top- and underperforming creatives with actionable recommendations for future campaigns.